THE BOLDEST COURSE
The Day-Date has always epitomized prestige and innovation. Exclusively made from precious metals, it was the first calendar wristwatch to indicate, in addition to the date, the day of the week spelt out in full in a window on the dial.
Rolex is releasing the Oyster Perpetual Day-Date 40 in 950 platinum – easily recognizable thanks to its ice-blue dial – with a fluted bezel for the first time. A cornerstone of Rolex’s aesthetic heritage, this striking component, which is found only on some Classic models in the Oyster Perpetual collection and until now has only been made in 18 ct gold, now exists in the most prestigious metal available.
A material with exceptional luminosity and a captivating white glow, platinum is challenging to work with, especially when carrying out finishing. Rolex therefore came up with an innovative new manufacturing process for creating a fluted bezel in 950 platinum. Producing fluting with the perfect shape and sparkling surfaces was a technical feat that the brand was able to realize thanks to its outstanding expertise.
The new version of the Day-Date 40 is equipped with calibre 3255, a movement at the forefront of watchmaking technology, enabling it to display the hours, minutes, seconds, day and date.
Like all Rolex watches, the Oyster Perpetual Day-Date 40 carries the Superlative Chronometer certification, which ensures excellent performance on the wrist.